Welcome aboard. Emporiant runs a tight, no-nonsense onboarding — no 6-week ramp-up, no army of account managers. Here’s exactly what happens.

Day 1 — Welcome & Access

Within 24 hours of signing, you’ll get a welcome email containing:

• Login credentials for your client dashboard
• A direct contact (not a shared inbox) for day-to-day questions
• A short intake form covering your goals, current marketing activity, and brand assets

Day 2–3 — Kickoff Call

A 30–45 minute kickoff call covers:

• Business goals for the next 90 days (the horizon Growth OS™ is built around)
• Current funnel: what’s working, what isn’t, what’s never been tried
• Access handover: ad accounts (Meta Business Manager, Google Ads), analytics (GA4 or equivalent), and any existing creative assets
• Reporting cadence and who on your side receives it

Day 4–7 — Audit & Strategy Brief

We audit whatever’s already running (ad accounts, past campaigns, website funnel) and put together an initial strategy brief:

• Target audience definition
• Recommended channel mix
• Initial creative direction
• Rough campaign calendar for the first 30 days

You’ll review and approve this brief before anything is built.

Week 2 — Build

Once approved, we move into campaign build — see “How Your First Campaign Gets Started.”

What we need from you, upfront

Item	Why we need it
Brand assets (logo, images, guidelines)	Faster, more on-brand creative production
Admin access to ad accounts	So we can build directly instead of routing changes through you
Analytics access	To baseline current performance and track improvement
A single point of contact on your side	Keeps decisions fast — the biggest onboarding delays come from approval bottlenecks, not from us

Common onboarding questions

“What if we don’t have brand guidelines yet?” — No problem. We’ll build a lightweight visual direction as part of the first strategy brief instead of starting from scratch on every asset.

“Can we skip the kickoff call and just send information over email?” — We strongly recommend the call. Written intake alone tends to miss the “why” behind your goals, which shows up later as revisions.

“How long until we’re fully onboarded?” — Typically 1–2 weeks from contract signature to first campaign build starting, depending on how quickly assets and access come through on your end.